The Comparison Of The Number Of Sets In The Maths - 795 Words

public class StatCalc { private int count; // Number of numbers that have been entered. private double sum; // The sum of all the items that have been entered. private double squareSum; // The sum of the squares of all the items. /** * Add a number to the dataset. The statistics will be computed for all * the numbers that have been added to the dataset using this method. */ public void enter(double num) { count++; sum += num; squareSum += num*num; } /** * Return the number of items that have been entered into the dataset. */ public int getCount() { return count; } /** * Return the sum of all the numbers that have been entered. */ public double getSum() { return sum; } /** * Return the average of all the†¦show more content†¦Methods are provided to return the following statistics for the set of numbers that have been entered: The number of items, the sum of the items, the average, the standard deviation, the maximum, and the minimum. */ public class StatCalc { private int count; // Number of numbers that have been entered. private double sum; // The sum of all the items that have been entered. private double squareSum; // The sum of the squares of all the items. private double max = Double.NEGATIVE_INFINITY; // Largest item seen. private double min = Double.POSITIVE_INFINITY; // Smallest item seen. public void enter(double num) { // Add the number to the dataset. count++; sum += num; squareSum += num*num; if (num max) max = num; if (num min) min = num; } public int getCount() { // Return number of items that have been entered. return count; } public double getSum() { // Return the sum of all the items that have been entered. return sum; } public double getMean() { // Return average of all the items that have been entered. // Value is Double.NaN if count == 0. return sum / count; } public double getStandardDeviation() { // Return standard deviation of all the items that have been entered. // Value will be Double.NaN if count == 0. double mean = getMean(); return Math.sqrt( squareSum/count - mean*mean ); } public double getMin() { // Return the smallest item that has been entered. // Value will be infinity if no items haveShow MoreRelatedCollege For All : Gaps Between Desirable And Actual P 12 Math Achievement Trajectories For College Readiness835 Words   |  4 PagesEducation Research Article Classification Cara Beaty Article: College for All: Gaps Between Desirable and Actual P-12 Math Achievement Trajectories for College Readiness, by Jaekyung Lee, from Educational Researcher Volume 41, Number 2, March 2012 Classification: Question: Is the article or report empirical research? Yes, because empirical research as define from McMillan, relies on data that is tangible. We know this report to be empirical or tangible because the models came from nationallyRead MoreEvaluation Of A Mixed Methodology1537 Words   |  7 Pagesdata collection for this project consisted of 1) pre- and post-assessments of state standard assessments 2) math journals from the students 3) student interviews 4) reflective journal from the teacher-researcher. The first item administered was an identical math assessment at the beginning and end of the study. It was obtained from the Illinois State Board of Education, and focused on a math problem using patterns (Kostos Shin 2010). These assessment results were used to compare how the students’Read MoreThe Challenges Of Mathematics Teaching And Learning1169 Words   |  5 Pagesyou have to allow a child to struggling through a problem because that how they learn. That immediately helping them and telling them what to do isn’t going to help grown their understanding. Other thing was the multiple ways that yo u can think about math. How you, a teacher, think about a problem and how you would solve it isn’t necessarily how all your students will think and solve a problem. Just since it isn’t that same doesn’t mean their method is any less correct. You need to support all yourRead MoreBefore Delving Into The Similarities And Differences Of1573 Words   |  7 Pagesdelving into the similarities and differences of each country’s approach to teaching math, the article first discusses some of the cultural differences between the way teaching, as a profession, is viewed in Japan, the way teachers are trained to become teachers and how the Japanese school system differs from that of the United States. The article then focuses on several components that contribute to the ways math is taught, the role of homework and seatwork and how each are viewed, the materialsRead MoreThe Classroom, Stereotypes About Mathematics Abound1576 Words   |  7 Pagesmathematics abound. â€Å"Boys are better at math than girls† or â€Å"most people are not that good at math; therefore it is no big deal if I am not† are just a few of the common attitudes that teachers must be aware of and combat as to not allow them to become self-fulfilling prophecies for their students. BLA BLA BLA THIS IS INTRO HERE Mathematical Foundations It is imperative that learners have a rich understanding of numerical concepts. Many of the later math disciplines and skills that students willRead MoreChildren s Range Of Vocabulary Development1085 Words   |  5 Pagesdevelopmentally appropriate sounds, words, phrases, sentences, and paragraphs) essential for children to use during the learning segment. [Students already know key math vocabulary terms such as true math statements, say-ten way, and place values. These terms are crucial for students to continue in expanding their academic vocabulary terms for this math topic. During the learning segments for this topic, students will learn and apply different key vocabulary terms. These terms include words such as quantitiesRead MoreThe Mental Computation And Estimation1186 Words   |  5 PagesOperations SS 56 - (Mental Computation and Estimation, Addition and Subtraction, Multiplication and Division) The Mental Computation and Estimation subtest measures a student s ability to mentally compute answers to math problems using addition, subtraction, multiplication, and division. Isaac scored well below average. Isaac had the most difficulty with this subtest and was only able to correctly solve one problem. The problem that he solved correctly asked him, â€Å"What is one and one more?† IsaacRead MoreSupporting Children s Vocabulary Development1089 Words   |  5 Pagesdevelopmentally appropriate sounds, words, phrases, sentences, and paragraphs) essential for children to use during the learning segment. [Students already know key math vocabulary terms such as true math statements, say-ten way, and place values. These terms are crucial for students to continue in expanding their academic vocabulary terms for this math topic. During the learning segments for this topic, students will learn and apply different key vocabulary terms. These terms include words such as quantitiesRead MoreRelationship Between Math And Music1001 Words   |  5 Pagesdoesn’t get in the way when you do math homework? It’s because the harmonics in math and music go in a geometric pattern and so on, let me simple it down for you in this paper. In paper will discuss about the relationships between math and music, the reasons music is better when doing math, what type of music uses math, and what types of math has the most connection to music. What kinds of relationships does math have to music? The relations between math and music are like altruism betweenRead MoreMy Philosophy Of Teaching Mathematics1545 Words   |  7 Pagesit should never be about the teacher. It is all about the individual children and their needs will always be a first priority. As an educator, I have mixed feelings about Common Core Mathematics. I was not originally taught to think abstractly in math as a student myself and while some strategies are I believe useful to the visual preference learners, I still believe that the stages they wish the students to cover certain topics are far above what the students are developmentally capable at that

The Oil Industry And Fossil Fuels Essay - 1995 Words

Around the world there is major controversy on the continuing support of the oil industry and fossil fuels. The production and consumption of oil affects the American citizen’s everyday life in some form or another. Many Americans have a strong view regarding the consumption and production of fossil fuels. Recently, especially on social media this particular controversial issue has been brought to the forefront due to the protests in regards to the Dakota Access Pipeline. In past major headlining news, in 2010 the Deepwater Horizon furthered the discussion of using nonrenewable resources. The youth of America is taught throughout their education how special the earth is, and the crucial role one plays in preserving the land and wildlife for the generations to come. As a society who lies heavily on the production of oil, the country needs to weigh the pros and cons of continuing their involvement in this industry, as well as considering the amount of influential pull the United States has with other powerful nations. One of the main determining factors behind America and their decision to either continue supporting the oil industry, or moving towards renewable energy sources is the ability to evaluate the validity of alternative energy sources at hand. There are a number of alternative energy sources available including; solar, tidal, wind, and biofuels to just name a few. The growing trend in the twenty-first century is to be environmentally cautious of the impact fromShow MoreRelatedAlternative Energy Sources Of Fossil Fuels1701 Words   |  7 Pages the world has run on fossil fuels. Fossil fuels are critical to global energy infrastructure due to their inherent advantages and generate significant economic value as a result. 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AlternativeRead MoreA Common Misconception Of Fossil Fuels1317 Words   |  6 Pages Intro Although there is a common misconception that fossil fuels will cause pollution, mankind should rely on fossil fuels for energy not only because they are cheap and plentiful, but also because alternative energy is very unreliable. Coal $0.10 Natural Gas $0.07 Nuclear $0.095 Wind $0.20 Solar PV $0.125 Solar Thermal $0.24 Fossil Fuels are cheap and plentiful. Coal costs 10 cents per kilowatt hour compared to the 12 cents to 24 cents of solar panelsRead MoreThe Earth Is Warming1412 Words   |  6 Pageshalt all progress made. Clinton has proposed policies that reduce power given to fossil fuel subsidies with the goal for completing the Clean Power Plan. Trump has proposed policies that reduce power given to the EPA with the mindset that global warming is a hoax. 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Pr in Selfish Pursuit free essay sample

In Selfish Pursuit In selfish pursuit Is a story written by Anthony Brandt. It Is a story about his personal life and his definitions of happiness. In this text, Brandt argues about the meaning of happiness. He discusses the most common view of happiness: One that Is defined by materialistic possessions. The author debates about his Interpretation of happiness In a way that deviates from the conventional definition of happiness. You arrive at a goal and that makes you happy, but then you notice that the happiness is composed half of relief, half of self satisfaction; the latter half makes you distinctly nervous, and o fall to chewing on your achievements, discounting them. This then becomes the spur to more achievements, more happiness, and more guilt Brandt makes a very pessimistic and depressing statement here. Indeed, he may personally feel that way, but I would argue that point differently. I would argue that when we arrive at a goal, we are satisfied for a moment. We will write a custom essay sample on Pr in Selfish Pursuit or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page However, we have an even greater hunger to achieve that overcomes our satisfaction. Hunger: a hunger for more glory, a hunger to push beyond our current limits, a hunger that fuels our pride and keeps us going. I would never associate nervousness with achievement. Of course, there are those who achieve and stay satisfied. They lose the hunger to keep going. Not everyone can stay hungry for more success, but the author should not associate goals with guilt. We identified happiness with success and we are stuck with it now.. . I completely agree with Brandt on this issue.We have taken a very narrow and uncompromising stance on the issue of happiness. I argue that happiness is an extremely widespread concept. No two people can define happiness in the same way. Defining happiness through materialistic wealth and success may certainly be suitable for some people ND reading Herodotus and Plutarch may be the definition of happiness for others. Still others may define happiness as spending every bit of their free time playing on the Oxbow. I strongly agree with the author on some areas of this text and I somewhat disagree with him on others.I think that the author should not place all people under his category as there are many people who are workaholics and love their Jobs more than anything else. These people would not be very happy earning six thousand dollars a year and reading Plutarch. I somewhat disagree with his thoughts on achievements. On a final note, one sentence stood out to me in this essay. The author states that after his father retired, he spent the next ten years puttering around in his garden, which he never finished.. . Perhaps he says that in order to stress the fact that if his father had finished the garden, he would have chewed his own achievement and felt depressed. However, if his father had finished the garden he might have sat back and felt the satisfaction in his completed garden. To a person like his father and him, Working on a garden for decades may not be very bland. As for a person like me Working on anything for more than fifteen minutes Is effectively torture. If anything, happiness Is truly subjective.Pr in Selfish Pursuit By statute In selfish pursuit is a story written by Anthony Brandt. It is a story about his personal happiness. He discusses the most common view of happiness: One that is defined by materialistic possessions. The author debates about his interpretation of happiness in a way that deviates from the conventional definition of happiness. Muff arrive at a hungry for more success, but the author should not associate goals with guilt. We fifteen minutes is effectively torture. If anything, happiness is truly subjective.

The Burberry Company Marketing Report

Executive Summary The Burberry brand is an icon in the British fashion industry. But in for many decaes it is a company that no longer mattered when it comes to the new generation of consumers. Their problems were exacerbated by the over-licensing of their brand, global recession that severely affected the fashion industry and the work of counterfeiters.Advertising We will write a custom report sample on The Burberry Company Marketing specifically for you for only $16.05 $11/page Learn More However, their most seriously challenge was their inability to correctly apply marketing tools. But when they decided to hire experienced business leaders who knew how to deal with the new economy and the new generation of shoppers they were able to turn things around. Some of the most effective steps taken were the segmentation of the market, marketing mix, and utilisation of digital commerce. But the firm cannot rest on its laurels. They still need to improve their market mix and the way their segmentation of the market. There is also a need to look into their use of digital technology to ensure that the hype they created actually translated into sales. The bottom-line is still the true measure of success. Introduction The global luxury goods market is multi-billion industry. This is comprised of apparel and other accessories. The Burberry firm is taking a significant slice of this market but this is not the only type of business that it is into. The Burberry brand is also a significant player in the fashion industry. In the United Kingdom alone the fashion industry is already worth  £20 billion. However, the recent recession has negatively affected the global luxury goods market as well as the fashion industry. This is not the only problem that the company is facing it is also trying to solve the challenge of stiff competition from other producers of high-end apparel. There is also the problem with counterfeiters. The struggles of the Burbe rry brand cannot only be blamed on the recession and counterfeiters. There are also issues with regards to how they had marketed their products and developed their image in the past 150 years of existence. They had problems when it comes the over-licensing of their name and their failure to evolve and adapt to changing times. But in recent years the world has seen a major comeback from Burberry. The secrets of its success will be detailed in this report. It has something to do with their knowledge and application of marketing principles. This includes market segmentation, positioning, marketing mix, and digital commerce.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Findings Background Information Burberry is a company that was established in 1856 in the United Kingdom but today boasts of sales outlets as far as the United States and Japan. It became an iconic brand in the 20th century b ecause it was popularised by celebrities and foreigners who were enamoured with a no nonsense British style as well as the Burberry check that has become instantly recognisable all over the world. But in recent years the brand had fallen on hard times due to intense competition, negative effect of counterfeits goods and the mismanagement of the licenses that were given out to business partners. Today, the Burberry brand is on the rebound thanks to perceptive business leaders that were brought in to fix the problems that ail the company. The following is a more detailed view of what occurred in the past and the changes that were made to make Burberry relevant even after 150 years of existence. The Environmental Factors that Affected the Marketing of Burberry Environmental factors played a major part in the transformation of Burberry from a fledgling company into a global brand. But before going any further it is important to point out what it means. According to experts, environmenta l factors comprise the marketing environment and it is â€Å"the range of external and internal factors that affect the way in which an organisation interacts with its markets.†[1] Another way to look at a company’s marketing environment is to see the actors and forces that affects its ability to develop and maintain successful transactions with regards to its target market.[2] Burberry’s marketing environment consists of a macro-environment and a micro-environment. Macro-Environmental Analysis A company’s macro-environment is composed of all the complex and uncontrollable variables that when taken together forms a framework within which it is able to conduct business.[3] This includes government regulations, current events that indirectly or indirectly affected the operations of the company and a host of other issues that are mostly beyond the grasp of the corporate leaders of Burberry.[4] One aspect of this firm’s macro-environment is the fact th at it operates within a global luxury market. In recent years Burberry’s macro-environment is greatly affected by the recession. It has been reported that the global luxury market declined by around nine percent. This is a direct result of the economic downturn that forced many customers to develop austerity measures and as many are aware, in the event of cost-cutting measures, the first thing that consumers can live without are luxury goods. Since Burberry is not the only company that sells premium products the recession has created intense competition among the players in the luxury global market.[5] This is an environmental factor that Burberry has limited or zero control and the best way that the company can do is to adapt to the changes that occurs externally.Advertising We will write a custom report sample on The Burberry Company Marketing specifically for you for only $16.05 $11/page Learn More Finally, the firm was greatly affected by the proliferation of counterfeit products. According to company representatives the actions of counterfeiters is damaging to the reputation of the company and will erode confidence in the Burberry brand in the long run. This is because a customer will buy an item that they believe is an authentic product coming from authorised dealers of Burberry products and will later experience problems commonly associated with shoddy manufacturing practices. As a result they will no longer trust the Burberry brand. Even if this happens all over the world this is an example of a macro-environmental factor that the company has some control and they deal with it by partnering with other firms that sell luxury goods to prevent counterfeiting. They also partner with government agencies in countries where counterfeiters are doing brisk business. Not all of the macro-environment factors that directly affected Burberry was necessarily bad for the firm. The weak pound was beneficial to a struggling firm whe n consumers suddenly discovered that Burberry products are priced competitively as opposed to other luxury brands. A major consequence of that is the influx of overseas visitors to the United Kingdom because these shoppers can see that the products are priced cheaper. This was made possible by the fact that the firm continuous to create products that are classic in design and therefore these items can still be used for a very long time and added to the benefit of buying the Burberry brand. Micro-Environmental Analysis The firm’s micro-environment on the other hand is composed of all the variables that are closer to the firm and to some extent it can be controlled.[6] One example is the decision to create different product lines to cater to different segments of the luxury goods market. Another example is the target market that the firm chooses to serve and the kind of distribution system that they will utilise to increase the efficiency and lower overhead costs. Another aspec t of the micro-environment is the way the company developed its image. It came to a point when British and American consumers saw Burberry as an Asian brand therefore lowering its perceived value in the eyes of these consumers. They also saw the firm as nothing more than a raincoat company. The apparel produced by the company became widely accessible even to average consumers that the clientà ¨le belonging to the upper middle-class bracket began to look at Burberry with a certain level of disdain. If that was not enough mismanagement of the company’s resources and neglect in terms of taking care of the image of the company led to over-licensing and soon the iconic check brand began to flood the market. People began seeing the Burberry brand stamped on many products from court shoes to baby buggies. Since these are part of the micro-environmental factors that are affecting the firm, the company has relative control over it. This means that they can do something to minimise th e negative impact to their business.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The company was able to hit two birds with one stone when it pulled back and became more conservative when it comes to giving licenses to business partners. As a result the market is no longer flooded with Burberry products. It suddenly became a premium brand once again in the eyes of the customers both the new and the old. By dealing with the licensing problems the company was also able to focus more on developing their products. This proved to be beneficial when the firm decided to segment the market and focused on their target market. Criteria and Segmentation Methods Used Segmentation is the deliberate process of not looking at the market as a whole but breaking it down into groups of people that share similar needs, characteristics and aspirations.[7] It also means knowing the target market well in order to give them what they want or may want in the future.[8] This means that a firm utilising this strategy is not overly concern with mass marketing and trying to get their produ cts into the hands of as many people as they can. It is now clear that consumers have a wide array of products to choose from and they will definitely buy something that fits their needs and not some generic product created for everyone. The segmentation method that was adapted by Burberry was to look at their traditional source of revenue and the type of customers that were loyal to the brand. They were able to determine that the Burberry brand was known for its iconic check but at the same time limited its appeal to customers who belonged to a bygone era of waterproofed raincoats and love for everything that is British. They realised that they need to change and transform its image if it wants to penetrate other markets especially those outside Europe and the emerging markets that can be found in booming China, India, and Russia. Segmentation Strategy Over Time In the case of Burberry the segmentation evolved through time. Not a long time ago Burberry focused on producing a luxury ready-to-wear and accessories line that will serve consumers within UK. After a major success of repeatedly doing the same thing, the company began to realize that it made money from foreigners coming in as tourists and attracted to the the cultural aspect of the brand and buying some as some form of a souvenir. But that was all that there is into their segmentation process. However, in the late 20th century up until the early part of the 21st century the urgency to create segmentations in the market could no longer be denied. As a consequence there is now a product and brand hierarchy. In the past there was nothing similar to this strategy but today one can find that there is such a thing as a Burberry Prorsum, Burberry London, and the Burberry Brit.[9] The Burberry Prorsum is the high-end of all three. It is the byproduct of the fashion shows held annually and created for the purpose of providing fashion forward items that were on display in the catwalk to paying customers who ar e eager to have a piece of the collection. The image of this brand was enhanced when it was made known that celebrities like Victoria Beckham, Liv Tyler and Gwyneth Paltrow were some of the clients that pay good money to acquire products under the Prorsum line.[10] The second tier is labelled as Burberry London and it is comprised of apparel that are priced in the mid-range and in addition these are designed to be used in week day or work wear. Obviously this is more affordable than the Prorsum line but it caters to people that wanted quality but less expensive clothing that can be used in the offices or in their businesses. It has to be smart and yet at the same time with enough substance and style to capture a particular segment of the market, specifically the professionals who needed a work wear that is of high-quality and yet more affordable than those found in the Prorsum product range. According to Burberry the Burberry London product line is composed of the more tailored prod ucts and at the same time uses beat check and tonal check branding strategies.[11] The segmentation of the market also prompted the firm to delineate the biggest apparel segment and thus giving rise to Burberry Brit which is a product range that caters to those looking for more casual wear. In the case of the Brit the company decided to be more innovative and thus created a more contemporary version of the core iconic check of the said brand.[12] The main reason for creating these changes is to target a segment of the market and a company spokesman said that their goal was to attract a new group of luxury consumers that are new to the brand and yet at the same time maintaining their connection to the old way of doing things and this means using the iconic check. Another consequence of segmentation is to develop new markets outside the UK and even outside Europe. Thus, in 2010 European sales accounted for 44% of sales while the Americas accounted for 27% and Asia Pacific follows with 24% in sales.[13] In addition emerging markets added to the revenue by pumping in 10% this includes sales coming from China, India, Russia, Eastern Europe and the Middle East.[14] Marketing Mix Variables A company controls four important elements of marketing and these are: product, price, distribution and promotion.[15] If the firm is able to combine all four together to create a potent market mix then it will result in a matrix that will enable the company to reach a particular target market.[16] In other words consumers are not going to buy a particular product simply because of its quality but as a result of a well-crafted market mix. Surely the quality of a particular product figures highly in the decision-making process, however, that is not the only consideration or the only factor that will make a consumer decide to buy a particular brand. The corporate leaders at Burberry realised that it is not enough to produce a high-quality product like the Burberry check there is a ne ed to determine the correct price and the proper way to market it so that the people who can afford will go out of their way to buy their products. Aside from that the Burberry brand also made the decision that it is now time recreate the firm so that it will not only be known as a producer of trench coats and apparel linked to British culture. Thus, they began to focus more on their segmented markets and as a result of that came up with different products such as men, women, and children’s wear. They also sell shoes, perfumes, and accessories like handbags, leather goods, and scarves.[17] Rationale of Marketing Mix Variables The purpose of creating this marketing mix is to increase revenue by tapping into markets that was not possible with the old set-up. By being creative when it comes to product offerings, pricing, marketing and even the logistics behind the distribution of the said products can easily increase Burberry’s slice into the luxury goods market. Their de cision to change their marketing mix yielded results in 2010 based on the number of global retail stores. They had 139 retail stores located all over the globe as well as 140 concessions, 44 outlets and 97 franchise stores.[18] The company scored big when it made the decision to modify the way they sell their products. Instead of relying on traditional direct retail stores they now added digital commerce by selling items online. They also created a system wherein they can sell wholesale to prestigious department stores such as Harrods and Selfridges. At the same time the market mix is made more interesting by licensing deals that allow other companies to tap into the Burberry brand when manufacturing and selling products such as perfume, eyewear and watches. The company makes money in a different way and this is done through royalty income coming from licensing channels such as firms that are located in Europe, North America, and Asia. The best example of applying the principles of creating a marketing mix can be seen in the firm’s decision to develop the Burberry Brit. In this product range the company made available more affordable and at the same time sporty apparel. In 2009 the company started selling jeans and casual wear. However, there is still no mistaking the fact that these products came from Burberry because one can expect quilted jackets and over-sized wool duffel coats for women and for men there are chinos and cotton tees.[19] Digital Marketing Tools One component of e-commerce is the use of computer software and hardware to deliver â€Å"advertising content† to consumers. Traditionally, the job of advertisers centered on the use of TV and radio ads. The problem with the old method is cost-efficiency. Companies can spend a lot of money for TV ads, without realizing that consumers can easily change channels or go to the bathroom during commercial breaks. The use of technology in marketing will eliminate this wastage because â€Å"ad vertising content† can be delivered where consumers are sure to focus on the message. Advantages of Digital Marketing Tools In a global business environment competition is intense. The only way to survive is to ensure that the Burberry is always one step ahead of its competitors and in order for the firm to do that it has to develop a quick and effective decision-making process.[20] There is only one way to achieve that and it is to have access to all the pertinent information regarding sales forecast, market conditions, sales, production data and other information that is required by business leaders most especially the CEO to make crucial decisions.[21] Burberry quickly understood the importance of an information system that will keep leaders well informed.[22] On the other hand it was easy to understand the challenges in moving from one method of doing business to one that is more technology based.[23] According to experts in the field, â€Å"In the past, companies have st ruggled to make decisions because of the lack of data. But in the current environment, more and more organisations are struggling to overcome ‘information paralysis’ – there is so much data available that it is difficult to determine what is relevant.† [24] This clearly explains the need for more intelligent data management systems even if executives are having a hard time adjusting to technological changes. Nevertheless, they have to adapt or perish. On the other hand it is imperative for senior executives to learn how to use IT without having to spend time going through the fundamentals on how to use the PC or learn the intricacies of software and hardware. The solution that was adapted by the company was to use supply chain management software. This was complemented by digital marketing schemes using Facebook, YouTube, and podcasts. They also launched the social networking website called the Artofthetrench.com.[25] This is where people come to share phot os of themselves wearing the Burberry’s trademark trench coat.[26] They also have their own YouTube channel and developed an iPhone app that allow their customers to buy online. In the short-term the company has already seen a 60% growth in e-commerce. This means that there is tremendous potential but much has to be seen in later years of the company is able to capitalise on new technology and new way of marketing their products using the World-Wide-Web. Disadvantages of Digital Marketing Tools The disadvantages of using digital marketing tools is the significant cost that are added to their system. Aside from the expense there is no way of efficiently maximising the fact that there are hundreds of thousands of unique visitors to the site. It may seem like they have created something significant but without the ability to translate these activities and the hype it generated into sales then the company is simply wasting resources for something that does not affect the bottom-l ine of the company. Conclusion The Burberry brand is an icon in the British fashion industry for more than a century. It has suffered setbacks because of mismanagement and the inability of past leaders to properly apply marketing principles. But when perceptive business leaders were hired to correct some of the glaring mistakes the company was able to reverse its fortunes. One of the best strategies used was the segmentation of the market. This was followed up by the cration of product ranges like the Burberry Prorsum, Burberry London, and the Burberry Brit. This allowed the company to offer a wider set of choices for its clientà ¨le and as a result were also able to penetrate markets that were inaccessible in the past. Recommendations The firm has to continue looking into improving the way they delineate their products to be able to take a bigger slice of the fashion industry. This means that when it comes to the Prorsum line they should create luxurious items that will give them the ability to make in roads into the market currently dominated by brands like LVMH and Gucci. At the same time they should create products that would allow them to improve their casual product lines. There is also a need to take a closer look at their digital marketing and determine if they are converting website visits into actual sales. It is simply too early to celebrate victory in terms of the way they were able to increase awareness of their products. The bottom line is still the measuring stick for success. References Botha, J., Strydom, J., Brink, A. (2007). Introduction to Marketing. Cape Town, South Africa: Juta and Co. Ltd. Carr, N. (2004). Does IT Matter?: Information Technology and the Corrosion of Competitive Advantage. New York: Oxford University Press, 2004. Ennew, C. Waite, N. (2007). Financial Services Marketing: An International Guide to  Principles and Practice. Oxford: Butterworth-Heinemann. Gabriel, H. (2010). Come back Burberry Again and Again. Khosrowpou r, Mehdi. (1997). Managing Information Technology Resources and Applications  in the World Economy. PA: Idea Group Publishing. Leondes, C. (2005). Intelligent Knowledg-Based Systems: Business and Technology in the  New Millenium. MA: Kluwer Academic Publishers. Nemati, H., Barko, C. (2004). Organizational Data Mining. PA: Idea Group Publishing, Pathak, J. (2005). Information Technology Auditing: An Evolving Agenda. New York: Springer. Platner, M. F. and Smolar, A. (2000). Globalization, Power and Democracy. Baltimore, Maryland: The John Hopkins University Press. Pride, W., Hughes, R., Kapoor, J. (2010). Business. Mason, OH: South-Western Cengage Learning Roberts, J. T. (2000). From Modernization to Globalization. Malden, MA: Blackwell Publishers Ltd. Weinstein, A. (2004). Handbook of Market Segmentation: Strategic Targeting for Business.  New York: The Haworth Press. Footnotes Ennew Waite (2007), p.70. Kotler Armstrong (2010), p.129. Botha, Strydom, Brink (2007), p.185. Roberts (2000). Platner Smolar (2000). Ibid. Weinstein (2004), p.4. Ibid. Gabriel (2010), p.1. Gabriel, p.1. Gabriel, p.1. Gabriel, p.1. Gabriel, p.1. Gabriel, p.1. Gabriel, p.1. Pride, Hughes, Kapoor (2010), p. 348. Gabriel (2010), p.1. Ibid. Case study p. 3 Carr (2004). Khosrowpour (1997). Leondes (2005). Pathak (2005). Nemati Barko (2005), p.2. Gabriel (2010), p.1. Gabriel, p.1. This report on The Burberry Company Marketing was written and submitted by user Damari Herman to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Babe Ruths 1927 Home Run Record

Babe Ruth's 1927 Home Run Record Babe Ruth was known as the Home Run King and the Sultan of Swat because of his powerful and effective swing. In 1927, Babe Ruth was playing for the New York Yankees. The Competition Throughout the 1927 season, teammates Babe Ruth and Lou Gehrig competed for who was going to end the season with the most home runs. The competition lasted until September when both men reached their 45th home run of the season. Then, unexpectedly, Gehrig slowed down and all that was left was for Babe Ruth to hit the incredibly high number of 60 home runs. It got down to the last three games of the season and Babe Ruth still needed three home runs. In the second to last game, on September 30, 1927, Babe Ruth hit his 60th home run. The crowd cheered wildly. Fans threw their hats in the air and confetti rained down on the field. Babe Ruth, a man known around the world as one of the greatest baseball players of all time, had done the impossible- hit 60 home runs in one season. Gehrig finished the season with 47. Babe Ruths single-season home run record would not be broken for 34 years. Previous Records The previous highest number of Home-Runs in a single season belonged to Babe Ruth at 59 home-runs hit during the 1921 season. Before that, Babe Ruth also held the record in 1920 with 54 HRs and in 1919 at 29 (when he played for the Boston Red Sox). The earliest single-season record was held by George Hall of the Philadelphia Athletics with 5 home runs in 1876. In 1879, Charley Jones batted 9; in 1883 Harry Stovey batted 14; in 1884 Ned Williamson batted 27 and held the record for 35 years until Babe Ruth burst onto the scene in 1919.   Current Record Although Babe Ruth remained the reigning Home Run King for 34 years, several notable athletes have since broken the record. The first of which happened during the 1961 season wherein New York Yankees star Roger Maris batted 61 home runs in the season. 37 years later, in 1998, Arizona Cardinals play Mark McGuire revitalized the competition with an impressive 70-home-run season. Despite impressive seasons from Sammy Sosa in 1998, 1999, and 2001 (66, 63, and 64 HRs respectively), he never held the title of Home Run King because of Mark McGuire slightly edging him out for the record. The reigning Home Run King in 2017 is Barry Bonds who hit 73 home runs during his 2001 season with the San Francisco Giants.

Brevity in Speech and Writing

Brevity in Speech and Writing Brevity is shortness in duration and/or conciseness of expression in a  speech  or a  written text. Contrast with verbosity. Brevity is generally considered a stylistic virtue as long as its not achieved at the expense of clarity. Examples and Observations If you would be pungent, be brief; for it is with words as with sunbeamsthe more they are condensed, the deeper they burn.(Robert Southey)Brevity is a great charm of eloquence.(Cicero)How brief? Well, as brief as possible but not so brief that the message doesnt get across. But messages vary so. Beat it! is short enough but very long when you reckon in the attitude that comes with it. . . . Brevity, then, depends on the message. . .Brevity, in most human communication, remains a variable governed by social relationships as much as by factual baggage. One is brief in all kinds of ways, and Poloniuss objection, This is too long, always means Too long for this person, place, and time.(Richard Lanham, Analyzing Prose, 2nd ed. Continuum, 2003)[S]ince brevity is the soul of wit,And tediousness the limbs and outward flourishes,I will be brief . . ..(Polonius in William Shakespeares Hamlet, Act 2, scene 2)There are no hard and fast rules in writing for the ear, but after more than fifty year s of working at it, I believe in some rough guidelines.Two of them are: short is usually better than long and dont waste words. The bank robber Willie Sutton got it right when he was asked why he robbed banks. Thats where the money is, he replied. Have you ever heard three words that convey a message better than stick em up, or Ive had it! or Im outta here? Have you ever heard anyone express himself better, faster, or more to the point than the judge who had the following exchange in his courtroom: As God is my judge, the defendant said, I am not guilty. To which the magistrate answered, Hes not! I am! You are!Now thats good writing. No unnecessary adverbs or adjectives, just telling it like it is. Dont be afraid to write the way people talk.(Don Hewitt, Tell Me a Story: Fifty Years and 60 Minutes in Television, PublicAffairs, 2001) Brevity in Presentations Edit ruthlessly. Brevity, always a virtue, is doubly so when youre trying to avoid watering down your impact. Matt Eventoff, principal of Princeton Public Speaking, in Princeton, N.J., says: This is stuff we’ve all known instinctivelyanyone who’s sat in a corporate meeting over the past 20 years, with slide after slide after slide of information. It can be very powerful information, but it’s overwhelmingyou don’t know what it’s saying. Are we in good shape or in bad shape? You can’t tell. When all the points of your presentation don’t back up your streamlined theme, you really risk losing people and also potentially turning them off. (Christopher Bonanos, Quit While Youre Ahead. Bloomberg Businessweek, Dec. 3-Dec. 9, 2012) Brevity and Conciseness Brevity is often used indifferently with conciseness; but when any difference is implied, then properly speaking, brevity refers to the matter, conciseness to the style. In fact, when brevity of style is spoken of, it may be considered synonymous with conciseness. Strictly speaking, however, brevity merely implies the use of few words, while conciseness implies a great deal of matter concentrated in a small space. (Elizabeth Jane Whately, A Selection of English Synonyms, 1852) Brevity and Clarity It must be recognized that it is very difficult for those giving attention to brevity also to give due care to clarity; for often we either make the language unclear for the sake of clarity or for claritys sake we have to speak at length. It is necessary, then, to be on the lookout whether the brevity is proportional, neither leaving out anything necessary nor including more than is needed. (Nicolaus the Sophist, quoted by George A. Kennedy in Progymnasmata: Greek Textbooks of Prose Composition and Rhetoric. Society of Biblical Literature, 2003) Safires Contrarian View of Brevity Every book on writing you can find these days says essentially the same thing: keep it short. Take it a bite at a time. Dispense with the adjectival frills. Put the punch in the verb and not the adverb (he added weakly). Edit, edit, edit, and avoid repetition. Less is more, spare is fair. . . Maybe we are going overboard. The burst of the business memo, the snap-and-spit of the television news bite, the mincing sentences of post-Hemingway novelistsall have led to the canonization of brevity.. Introduce it, lay it out, sum it up. The dash is dead. It is not for nothing, as the Communists say, that the hottest word in communication is briefing. (William Safire, Introduction: Watch My Style. Language Maven Strikes Again. Doubleday, 1990) The Lighter Side of Brevity People whose vision is perfect in every other respect suffer from a curious astigmatism which prevents them from recognizing a stopping point when they come to it. We suggest to some ingenious inventor that he devise a combination of time clock and trip hammer by which a dull, blunt instrument shall be liberated at the end of five minutes so that it may fall with great force, killing the after dinner speaker and amusing the spectators. (Heywood Broun, We Have With Us This Evening. Pieces of Hate and Other Enthusiasms. Charles H. Doran, 1922)[Calvin Coolidges] most celebrated trait was his taciturnity. An oft-told story, which has never been verified, is that a woman sitting next to him at dinner gushed, Mr. President, my friend bet me that I wouldnt be able to get you to say three words tonight. You lose, the president supposedly responded.(Bill Bryson, One Summer: America, 1927. Doubleday, 2013) EtymologyFrom the Latin, short

Ideologies in Adam Smith's Wealth of Nations and Thomas Malthus' Essay Term Paper

Ideologies in Adam Smith's Wealth of Nations and Thomas Malthus' Essay on Population - Term Paper Example Although the ideologies presented by both the authors tend to focus on the implications of the classical theory, there are certain differences that can be observed in terms of the ideologies presented through these publications related with human nature as well as freedom and morality. Focusing on these aspects, the objective of the discussion henceforth is intended to compare and contrast the views presented by Adam Smith and by Thomas Malthus through their publications respectively. Adam Smith’s ‘Wealth of Nations’ and Thomas Malthus’s ‘Essay on Population’ It can be observed that the early classical economists, such as Adam Smith as well as Thomas Malthus stated the fact that business cycles function because of alterations in population in reaction to the availability of the resources, capability of the capitalists to exploit the labor, socio-psychological mass associations, unanticipated business inventories as well as public confidence (Ma lthus, 1798). Ideology for human nature Adam Smith was of the opinion that the number of the labors within an economy is directly proportional to the wealth of the nation. Moving in-depth towards human contribution for economic wealth creation, he further assumed the fact that human beings can be motivated emphasizing on their self-interest treating it to be the most powerful motive in human behavior’ (Coase, 2010). While, on the other hand, it was opined by Malthus that increase in labor would restrain the resources within an economy acclaiming a diverse relation with the aspect of economic wealth creation (Malthus, 1798). However, with regards to the explanation of Malthus, a contradictory view can be obtained with reference to the statement of Adam Smith, where he narrates that capital can be stimulated by frugality and every frugal man is a public benefactor (Smith, 1776). In his words, â€Å"This frugality and good conduct, however, is, upon most occasions, it appears f rom experience, sufficient to compensate, not only the private prodigality and misconduct of individuals but the public extravagance of government† (pp. 280). As per the views of Malthus (1798), the economic condition of the person is likely to worsen with the pace of time majorly because of innovations making difficult to maintain a pace with the needs of the human population. Furthermore, it was observed by the author that the rate of population growth generally can be observed at a geometric rate unlike the growth of food production which can be examined at an arithmetic rate. Thomas Malthus was also of the opinion that capitalism generally leads to a disparity in the distribution of income apparently contradicting that frugality can be of great significance to overall economic growth (University of California Museum of Palaeontology, 2012). However, it needs to be mentioned in this regards that Adam Smith also did not render much significance to the aspect of frugality in human nature explaining a moderate inclusion of the aspect in the economic growth process (Smith, 1776).  

Symbolism in the Short Story Essay Example | Topics and Well Written Essays - 750 words

Symbolism in the Short Story - Essay Example Mr. Summer, who runs a coal business, represents life, while Mr.Grave symbolizes death. The lottery itself symbolizes the cruel traditions that the society holds. The author suggests a three legged stool that the black box is set upon. From the story death is symbolized by the black box, and the black dot on the slip of paper. This paper shall major on the symbols of tradition and culture that everyone is used to thus symbolism has been used in The Lottery. The Lottery, is a story of a small village destroying members of its community who cannot question the rituals of their tradition. The author indicates that members of the community would meet every year for this ritual. The author uses this setting to outline the cruel traditions that the society still holds on that is dangerous to human life. This ritual takes away one member to serve as a ransom for the remaining members of the community. From the story, Tessie suffers as a scapegoat being stoned, and her blood used to purify a nd protect the remaining part of the community. A ritual was practised yearly with human blood as a libation in these ceremonies. This indicates how different traditions sacrifice human effort, vision, and even life so as to survive and be preserved. The author has used this setting to describe how death is caused by culture and tradition. One loses life for the safety of others. Secondly black has been used majorly in the story. Black is associated with sorrow, tears, disappointment, and other negative issues. The author has used black color in the story to symbolize death. From the story, black box is set on a three legged stool (Jackson 7). Death itself is the black box resting on stool. Literally a stool has four legs, but the author presents a three legged stool, which shows one of the legs is missing. The black box set on a stool that is missing one leg indicates the purpose of death, to destroy one of the members of the community. The author indicates that Mr. Summer ran the coal business. Coal is a black mineral which is related to the black box that Mr. Summer carried. The author describes the killing of community members as a coal business. The coal industry has been used symbolically to indicate death practice of people. This box, the author suggests that it was old (Jackson 8). This symbolizes tradition, and the duration this practice has taken. The box has been carrying slips of black papers. Mr. Summer who hasn’t b been in charge for the ritual practice is related to the coal business of death. At the end every ritual, one member would be stoned leaving the society as the stool without one leg. The author has used the black color to indicate death. Member of the community that picked a black dotted slip of paper was entitled to death. The author describes Tessie, who picked the dotted paper that led her to death. She was stoned by everybody present regardless of her complains or cries. The black spot on the paper symbolized death. Once a p erson picked it,, he or she was entitled to death. The author suggests the craftiness of the traditions to trap human beings causing pain and misery. The author indicates Tessie, as an example suffering as a scapegoat to save the rest. She complains saying it was not fair, but that did not protect her from the stoning crowd. This therefore, shows that the author has used black color to symbolize death and tradition. The author has used names symbolically in the Lottery in describing the characters. From the story Mr. Summer has

Persuasive Essay- Ipads in Kindergarten Essay Example for Free

Persuasive Essay- Ipads in Kindergarten Essay In 2011, ten years after Maine began issuing laptops to all seventh graders, the Auburn School System launched an initiative to provide an iPad 2 for each of its students entering kindergarten. At a cost of roughly $200,000- representing a 5% increase in the school budget (Opinions Divided†¦) some taxpayers were less than pleased- calling it a complete waste of money. But in Auburn- and schools around the country- trends are emerging and showing the iPad to be a powerful learning tool and a necessary investment in our children’s future. For over a decade, Maine has been at the forefront of integrating technology into public schools and there is no reason to stop now. Despite the high cost to institute this program, Auburn should continue to provide iPads to students entering kindergarten. Auburn is not alone in providing iPads to kindergarteners. In fact, kindergarten students in Maine, Tennessee, and South Carolina have received iPads to supplement their teacher’s instruction. While the iPad cannot replace the human interaction of a teacher, it is a great addition to the classroom, at a time when the teacher to student ratio keeps getting larger and larger. Laura Shaw, principal of Sherwood Heights School recently said, â€Å"When you have eighteen kids in the classroom and you see ten kids, hands raised up, the teacher does her best to get around. But sometimes with the iPads and certain apps the kids get immediate feedback. They know what theyve done is correct and they can move on, or they know Oh, I need to ask for help,† (Porter). For example, a child can play â€Å"Feed the Hippos Hot Peppers. † In this app the child counts aloud while feeding the hippo. The teacher can adjust the app difficulty to â€Å"count† or â€Å"add† peppers, depending on the child’s capabilities. When the child answers the problem correctly, the iPad responds with a round of applause; an immediate cue to the child that they were correct (Lemeshow). Initially, Auburn Schools split the children into two groups when first issuing the iPads in 2011. Half of the children received iPads during the first week of school, the other half received their iPads in mid-November; effectively creating a control group to gage learning. Although the study lasted just 9 weeks, the results were promising. When tested, students who received their iPads in the first week of school scored higher in 9 out of 10 areas, compared with children who did not. One area in particular really stood out: recognizing sounds and writing letters. Kindergartners with iPads gained 13. 72 points, compared to an 11. 58-point gain for students who did not have iPads. That difference is significant, said Mike Muir, the Multiple Pathways leader for Auburn schools (Auburn Report: iPads). When pupils use iPads, more learning does not seem like a far stretch. With 100’s of learning apps available for download, teachers are able to customize the iPad and tailor the lesson to the individual child’s needs. This way, advanced children can reach their highest potential without becoming bored while the rest of the class catches up. On the other side, if one or two children are struggling, the rest of the class can move on, while the child receives the help she needs. Sherwood Heights Elementary School kindergarten teacher Susan Lemeshow called the iPads â€Å"one of the most powerful teaching tools I’ve ever used. †¦ I can put her on one book, her on a different level book,† she said of two girls in her class. Pupils are doing the same lesson, â€Å"but at the level they need,† she said (Report Say Giving†¦). So what is the problem? Those who oppose the program site the cost- around $800 per student entering kindergarten- as a major issue and wonder if a kindergartener is responsible enough to handle such an expensive piece of equipment. Others worry children may not learn to read and write properly. Auburn hopes the high level of testing done in the beginning of the school year will line them up for educational grants to relieve taxpayers of the burden from having to foot the bill. At the end of the year, the school system will also be able to compare this year’s kindergarten to previous years, with hopes of even better results. Regarding concerns of the students learning to write, it is important for people to understand that children are not using the iPads all day. The use of iPads is balanced. Students are still using crayons, markers, and traditional books. They are still learning how to hold pencils or crayons, and how to write (3 Auburn Teachers†¦). The iPads are a â€Å"center-based† activity with the children using them in 15-minute increments 2 to 3 times per day. Each iPad has a protective case, and students are not allowed to bring them home (Lemeshow). Providing iPads to students as an educational tool is invaluable. With the iPads children have become excited about learning. â€Å"We are seeing high levels of student motivation, engagement and learning in the iPad classrooms,† said Sue Dorris, Principal of East Auburn School (NooNoo). Children born in today’s world grow up bombarded by technology in every aspect of their lives- except school- so an iPad as a learning tool is appealing to them. It really gets their attention and keeps them engaged. The results are more learning and better test scores. With technology always evolving, newer apps, and programs, the possibilities really are endless. Auburn’s plan is to purchase and iPad for each new pupil entering kindergarten. The iPad will stay with the student from kindergarten through 6th grade. With this plan Auburn hopes to have an iPad in the hands of every elementary student in the district by 2017. If every student is equipped with an iPad, the world of digital text books emerges- which could amount to huge savings. In this digital world, it is not really a question of if we can afford this; but more a question of if we can afford not to? Works Cited Lemeshow, Susan. Telephone interview. 27 Apr. 2012. NooNoo, Stephen, ed. â€Å"Kindergarten iPad Initiative Reveals Modest Literacy Gains. † T. H. E. Journal. 1105 Media, Inc. , 2012. Web. 29 Apr. 2012. http://thejournal. com/? articles/? 2012/? 02/? 17/? kindergarten-ipad-initiative-reveals-modest-literacy-gains. aspx. Porter, Tim. â€Å"A School System in Maine Gives iPads to Kindergartners. † Voice of America. N. p. , 23 Nov. 2011. Web. 28 Apr. 2012. http://www. voanews. com/? learningenglish/? home/? education/? A-School-System-in-Maine-Gives-iPads-to-Kindergartners-134428658. html. Washuk, Bonnie. â€Å"Auburn Report: iPads Help Kindergartners’ Learn. † McClatchy Tribune Business News (Feb. 2012): n. pag. ProQuest Central K12. Web. 28 Apr. 2012. http://search. proquest. com/? docview/? 921559906? accountid=40168. -. â€Å"Opinions Divided Over iPads for Auburn Kindergartners. † Sun Journal [Lewiston, Maine] 8 Apr. 2011, Lewiston-Auburn ed. : n. pag. Sun Journal. Web. 28 Apr. 2012. http://www. sunjournal. com/? city/? story/? 1012022. -. â€Å"Report Says Giving iPads to Auburn Kindergartners Increases Test Scores. † Bangor Daily News 16 Feb. 2012: n. pag. BangorDailyNews. Com. Web. 28 Apr. 2012. http://bangordailynews. com/? 2012/? 02/? 16/? education/? report-says-giving-ipads-to-auburn-kindergartners-increases-test-scores/. -. â€Å"3 Auburn Teachers Give iPads High Grade. † Sun Journal [Lewiston, Me. ] 20 Oct. 2011.

John Paul Jones :: essays research papers

John Paul Jones The Bonhomme Richard vs. The HMS Serapis John Paul was born in the small fishing village of Arbigland, Scotland on July 6, 1747. To his parents John Paul and Jean MacDuff he was the fourth child. They had seven children but unfortunately all but two died in infancy. The family was originally from Fife but John Paul's father had taken the family and moved to Arbigland where William Craik, the owner of a large estate their had met him and hired him to be his gardener. John Paul grew up on this estate and to those who watched him grow up, it seemed that he always had a fascination and a passion to sail something. Whether it was a leaf as a child or a bit of wood blown by a small paper sail, John Paul was a seaman from birth. He attended Kirkbean School but spent much of his time at the small port of Carsethorn on the Solway Firth. As he grew up others often found him teaching his playmates to maneuver their little boats to mimic a naval battle, while he, taking his stand on the tiny cliff overlooking the small river, shouted shrill commands at his imaginary fleet. At the age of thirteen he boarded a ship to Whitehaven, which was a large port across the Solway Firth. There he signed up for a seven year seaman's apprenticeship on The Friendship of Whitehaven, whose captain was James Younger, a prosperous merchant and ship owner. His first voyage took him across the Atlantic Ocean to Barbados and Fredericksburg, Virginia at which he stayed with his older brother William, a tailor, who had left Scotland for America over thirteen years before, and who now was living comfortably and flourishing. John Paul was released from his apprenticeship at age 17 after which he went straight into the slave trade as third mate on King George of Whitehaven. After some time he became disgusted with the slave trade and returned home. John Paul had become a captain at the age of twenty-one. When on one of his missions, John Paul was accused of assaulting and killing one of his sailors, and was then arrested but found not guilty by the Tobago courts because of lack of evidence and testimony on his behalf. Because of this he fled to America and changed his name to John Paul Jones of which he was called for the rest of his life.

Big five Personality Traits and Effective Leaders Essay

Q.1) What do you think Terry Leahy’s personality traits are for each of the Big Five dimensions of personality? Identify and justify with reference to the case. Q.2) Considering the 9 narrow personality traits required of effective leaders, how would you rate Terry Leahy on all these 9 narrow traits (i-e which ones he rate high, medium and low)? Why? Justify? Q.3) The first weakness he mentioned was his â€Å"Irish Temper†. Explain and justify whether Terry Leahy has a bad temper or not. Q.4) Is Terry Leahy really modest. How do you remain that modest in spite of the success and the accolades? Does this man have no Ego? Q.5) What type of Self concept does Terry Leahy have and how does it affect his business success? Does Terry Leahy posses a theory X or theory Y attitude? Q.6) According to McClelland’s Achievement motivation theory, which of three needs Terry Leahy rates high, medium and low on? Justify. Q.7) According to the 3M Leadership competency framework there are 12 competencies required of effective leaders (i-e 1) Ethics and Integrity 2) Intellectual Capacity 3) Maturity and Judgment 4) Customer Orientation 5) Developing People 6) Inspiring People 7) Business health and results 8) Global Perspective 9) Vision and Strategy 10) Nurturing Innovation 11) Building Partnerships and Alliances 12) Organizational Agility). Considering the above 12 competencies for effective leaders which ones Terry Leahy good at and which ones he is less good at and Why? Q.8) Effective Leaders need to have skills and take actions on three different fronts i-e as strategists, as architects and as mobilizers (both internally and externally). Working through the case how would define Terry Leahy’s role as a strategist, as an architect and as a mobilizer. Q.9) What evidence is there that Terry Leahy’s leadership has evolved over time? How has he developed his career? Q.10) Identify some of challenges (or dangers) facing Terry Leahy today and in coming years.

Codes of Practice Essay

1. Legislations that relate to the handling of information in health and social care are: The Human Rights Act 1998 The Data Protection Act 1998 Codes of practice that relate to the handling of information in health and social care are: Codes of Practice – set out by Skills for care CSSIW guidelines 2. The main points of the data protection act are: 1. Personal data shall be processed fairly and lawfully and, in particular, shall not be processed unless- 1. at least one of the conditions in Schedule 2 is met, and 2. in the case of sensitive personal data, at least one of the conditions in Schedule 3 is also met. 2. Personal data shall be obtained only for one or more specified and lawful purposes, and shall not be further processed in any manner incompatible with that purpose or those purposes. 3. Personal data shall be adequate, relevant and not excessive in relation to the purpose or purposes for which they are processed. 4. Personal data shall be accurate and, where necessary, kept up to date. 5. Personal data processed for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes. 6. About the rights of individuals e.g.[10] personal data shall be processed in accordance with the rights of data subjects (individuals). 7. Appropriate technical and organisational measures shall be taken against unauthorised or unlawful processing of personal data and against accidental loss or destruction of, or damage to, personal data.

A Case For Slow Writing

A Case For Slow Writing A Case For Slow Writing A Case For Slow Writing By Guest Author Those of us with Italian backgrounds will know that you don’t make an authentic pasta sauce in an hour. It should be cooked slowly, the ingredients added one by one, at the right time. First the meats must be browned, next the onions, the herbs, spices and tomatoes incorporated. Then the mixture must simmer for two, three, four hours until it is a thick, mouthwatering sugo, the succulent meat falling off the bones. It’s good to cook slowly. But this is a writing blog, right? Yes. And it’s okay to write slowly too, blending words, sentences and paragraphs together, adding them to just the right part, in the proper sequence. Time spent writing can often look like this: You write a few lines, the thoughts are flowing. You’re in the zone. Then life rips you out after what seems like a mere five minutes. You go back to the computer, type another line or two, only to be summoned by the real world again. If this describes you, don’t worry - the story still brews while you attend to reality, the words sub-consciously simmering as you do what you need to. There are only two situations when you really must write fast: 1. When you have a contract or a time limit. Writers quickly learn to write with speed when they have a pressing deadline. Students know the perils of handing in late assignments. 2. When you write for a living. If writing is the only way you earn money, then your income is tied to your output. The rest of us are free to savour our writing if that’s what we want to do. Incidentally, J.K. Rowling and Stephen King are two of many authors who wrote novels at a snail’s pace. And there are lots of valid reasons why writing might take a long time. Maybe you: have a life. are just starting. don’t need the money. are a meticulous researcher. like looking for exactly the right words. need time to gather your thoughts and assemble the most salient. Or maybe you write simply because, fast or slow, it’s good for your soul. Amen. Whether you take a day or three to write a brief article, a month or four to produce a short story, a year or more to draft a novel, I’m here to say, it’s okay to take your time. While ever you are making progress and you haven’t given up, if writing makes you happy, there’s no reason to feel guilty about doing it slowly. Savour each word, each sentence, each paragraph. About the Author: C. G. is a freelance writer. Her blog is named for the trees surrounding her home where she loves to play with words ─ the words sort themselves into stories at regular intervals. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Writing Basics category, check our popular posts, or choose a related post below:Punctuating â€Å"So† at the Beginning of a Sentence5 Brainstorming Strategies for Writers1,462 Basic Plot Types

Solid Harvard Format Outline Step by Step Guide

Solid Harvard Format Outline Step by Step Guide Make It Look Harvard: Drafting an Outline in Harvard Format When students depart on their educational journey through college or university, they are most likely to encounter unknown tasks and unfamiliar requirements that make their hands tremble and mind race. Formatting, referencing, analyzing, providing literature review, methodology and discussion, and so on – the list can be expanded as required. But most requirements were not invented to complicate students’ lives. To the contrary, referencing and formatting standards were created to facilitate scholarly work and to standardize it. Thus everyone reading a paper knows what is meant by names and numbers in parentheses and how to decode reference entries. Harvard, also known as author and date format, is one of the most popular standards and after using it two or three times you will feel safe and confident in applying it. Outlining in Harvard style is no different from outlining in other styles. We will guide you step by step through main points and intricacies of the style, and then you can download a Harvard manual from the web and look up specific details that you need right on the go. Why Is Formatting and Referencing Important? Formatting gives a paper organized and neat look, and it also prompts readers what to expect from this paper. Abstract, footnotes, subheadings, reference part – all this is conditioned by a chosen format, so the more carefully you will approach the task the better your paper will be perceived by readers. Referencing is a separate point of attention. It means providing information about sources you used and indicating what exact ideas you borrowed and incorporated into your narration. If you fail to do so, you commit the worst academic crime – plagiarism. So to avoid blames of stealing ideas of others, credit every idea you use, whether in an outline or a ready paper and use a coherent citation standard across the paper. It will show that you take academic honesty seriously and are ready to be a part of the scholar community. This is where Harvard style comes in handy. Outlining is another important point. It is a plan of your paper will all key points mentioned and referenced. Yes, you should begin referencing on this stage already and it will significantly facilitate your work. 7 Basic Steps to Take While Writing an Outline Highlight and put down all key information that you see in sources; Organize it as a bullet point list with expanded notes after main subheadings; Cite author and date after each borrowed idea; Capitalize the authors’ names; Underline or put in italics names of books/articles; Create a rough reference page; Stay coherent in punctuation (no strict rules here). Basically, it all looks simple, but while writing outline students often skip referencing and then struggle to remember where the specific phrase or idea comes from. Apart from this complexity, you should not encounter any serious issue while using Harvard style to create a good outline, and, consequently, a good paper. General Path to Follow Now you may wonder how to structure your outline more precisely and what markers to use. It is also not that complicated. Subdivide your topic into points and give each point its sub-points. To differentiate between primary and secondary ideas use tabulation tool (indent). Flush left the lead point. Then make an indent and present sub-point(s). If you need to subdivide it, make a deeper indent. So the outline will look like a set of steps turned upside down. But this trick will help you to see what is important and what is supporting. Use various markers to differentiate between list levels: Roman numerals (main ideas) Arabic numerals (sub-points) Letters (upper case, lower case – for further subdivision) Letters in parenthesis. Switch between these markers and indentation to keep the structure of your outline visible to you and readable to your prof (if he or she requests to see the outline). No matter if you use Harvard or other standards, this basic rule of building an outline remains in place. Differentiate between levels and bring in more subdivisions if you need to add specific details and citations into main points. The more sub-points, the better the final paper will be. Applications of Harvard Formatting Style Harvard style is probably the most common formatting style because of its simplicity (it can contest with MLA only). Harvard formatting is used in Humanities and social science, but sometimes in business case studies as well. If you are assigned an outline with Harvard formatting, do not skip this task and do not treat it negligently. Making a good outline will help you to: Map out the information you found in a clearly readable way; Find inner connections and analogies; See what evidence goes where; See if you have enough evidence or need to research more; See what logical gaps you need to fill with additional research; Create a visible structure of your future paper. Application of Harvard style to outlining makes writing easier (because of the relative simplicity of style) and helps you keep your focus. By applying this style you get: Clear structure with logical subdivisions of issues and topics; The ready hierarchical structure of ideas (you see what is important and what can be skipped if you go beyond upper word count limit); A communication strategy that you can assess on the go and change without having to rewrite the whole paper; Bullet point image of your future paper – you can decide if you like it or not (and if your audience will like it). The outline is valuable in that it keeps you on the track of your thoughts and topics and does not let you stray away or forget something. While writing a paper it is very easy to get lost in explanations and lose the line of argument. An outline keeps you organized and brief, and by writing in bullet point format you can catch every idea that comes to your mind before it flies away. This is probably the highest benefit of outlining. We hope that we have persuaded you in the necessity of outlining and gave you the basics of Harvard style to keep you confident and going. Read through your outline and decide, if you have included everything you wanted or something else needs to be included yet. Check your introduction, conclusion and references. If everything seems in place, you are equipped to write a final paper. Finish Line Now that we have covered all major points Harvard style and outline creation do not look that intimidating. Actually, outlining is a valuable skill and so you should never miss a chance to practice it. Before setting to work, double check instructions given by your professor and what he or she expects to find in your outline. Whether your instructor wants to see a full-fledged plan with lots of subdivisions and citations or just a brief sketch showing that you are on the right track – anyway, you are well prepared to do it. But if you still need help and guidance, feel free to contact us and ask for assistance. We will create a proper outline, a whole paper and a reference page in Harvard format or in any other format you need. This is not a problem at all. We all learn by examples, so with our help and professionally crafted assignments you are bound to master the intricacies of this art – and get your good grades regularly.

The History of Blood Gangs in Los Angeles Essay

The History of Blood Gangs in Los Angeles - Essay Example The locals often feel that the immigrants and the minorities are looting their job opportunities and destroying the White dominated American culture and their national identity. In short, both the minorities and the majorities in America are looking suspiciously at each other which resulted in the formation of violent gangs for fighting against the opposite groups. The Bloods are one such African American gang formed in Los Angeles in 1972 mainly to fight against another African American Gang; The Crips. This paper analyses the history of Blood gangs in Los Angeles. As mentioned earlier, The Bloods gang was formed in 1972 Los Angeles, California in 1972 and it is active even now. Even though, it was founded in Los Angeles, currently it is operating across America. Murder, drug trafficking, robbery etc are the major criminal activities of this gang. Even though, Crips was the major enemy group of Bloods, they also fight against other criminal groups such as Folk Nation, Surinos etc. T he formation of Bloods can be attributed to some severe conflicts and differences occurred in the Crips gang about the nature of their attack. Majority of the Crips gang members made no segregation while attacking others whereas some of the Crips members were against the attacking of innocent people. The Crips gang was the prominent violent gang in America before the formation of The Bloods. Crips was formed in the 1960’s for conducting robbery and drug trafficking. In 1972, a group of Crips gang consisting of around 20 members attacked a small group of innocent young men for robbing their wallets and leather jackets. An innocent young man called Robert Ballou was killed in this attack, even though he was not a member of any other gangs. The killing of Robert Ballou has created lot of conflicts in the Crips gang about the objectives of the Gang. Some of the gang members (Piru Street Crisps) argued that killing of innocent people cannot be justified while others argued that no segregation is necessary while conducting their missions. Piru Street Crips with the help of Leuders Park Hustlers and some of the other enemy groups of Crips such as The Brims called a meeting and discussed the strategies to counter the threats of The Crips and the necessities of forming another gang to counter the threats from common enemy; The Crips. The meeting decided to select a new flag in red color for the new gang formed and named the new gang as The Bloods (Bloods Gang Knowledge, n. d, p.1). â€Å"Investigative reports in 1991 placed Crips or Bloods in 32 States and 113 cities† (Walker, 2011). As per the current statistics, no American state is free from the activities of the Blood gang. In different states in America, the Blood gang operates in different sets and names; however, the word, Blood is a part of their gang name everywhere. Some of the Blood sets have members from even female community. The Blood do not have a common or national leader even though diffe rent sets of Blood have regional leadership. The regional leadership or the set leadership is often appointed based on the experience and the severity of the crime committed by the set members. Set members are often referred as soldiers. â€Å"By 1980, there were 30,000 gangs members in Los Angeles County,

Should celebrities who break the law face stricker penalties Research Paper

Should celebrities who break the law face stricker penalties - Research Paper Example Because they are idolized by young people and many of them appear to make a habit of crossing the line, the government should consider handing out more stringent punishments for law-breaking celebrities. Lindsay Lohan entered the limelight as a child fashion model at the age of three. She is best known for her roles in movies such as Herbie, Mean Girls and the remakes of The Parent Trap and Freaky Friday. Lohan became a household name because of how well she played goodie-girl-next-door roles. Sadly, Lohan has also become popular due to the number of times she has been asked to appear in court for drinking and driving and other acts of misdemeanor. From May 26, 2007 when she was arrested for driving under the influence (DUI) the first time, Lohan had been arrested a second time for DUI and another time for stealing a necklace at a store. (Kunkle, A., 2011) There has also been multiple probation periods served and several fines and bail fees paid. Lohan’s face crying at a heari ng or sitting inside a courtroom with her attorney has been on newspapers, TV and the Internet. Indeed, a celebrity who gets himself or herself tied up with the law makes the newspapers sell. When she played the role of twins in The Parent Trap, Lohan was â€Å"the adorable redhead... who won a Young Artist Award† (James) for the movie. She was a smart, bubbly and talented girl who would have been a very good and influential role model to young people. Most of her characters in her movies are that of a sweet and responsible teenager who always did the right things or learned from her mistakes. Her audience used to adore her. They felt good after watching her movies. Sadly, this has not been the case since 2007. According to Sherry Gaba (2011), a life coach, â€Å"teens not only mimic the clothes, jewelry, and cosmetics celebrities use, but now increasingly see addiction as glamorous.† Because they are celebrities, the media grabs at any opportunity to feature stars lik e Lohan, thinking the hot news will sell more newspapers, etc. What it is actually doing is telling the younger audience, especially those who are very impressionable, that doing drugs or driving under the influence will get you on a TV show or will make people talk about you. Social media has such a powerful effect on the public. Indeed, it is only prudent that when celebrities such as Lohan commit an offense, the media show them being rightly punished and made to serve the punishment, not just have the option to pay fines or bail fees. Another important reason why stricter penalties would be advisable for celebrities is because they themselves do not seem to take existing rules very seriously. Whenever a celebrity is caught committing illegalities, the celebrity’s lawyer is quick to negotiate a way out for his/her client. Because of this, celebrities feel they can just pay their way every time they are caught. Lohan, for example, has appeared in court 20 times, violated her probation 4 times and was allowed to just spend 35 days at her home to relieve jail overcrowding. (Duke) Lohan had been fitted with an electronic bracelet to monitor her movements while on probation, gone to rehab numerous times, failed drug tests several times and had also posted bail, totalling to a $475,000. (Duke) The public has questioned why

No topic 1 Essay Example | Topics and Well Written Essays - 250 words

No topic 1 - Essay Example inees through journal writing but there are other researchers who have shown that journal writing cannot assess how the practitioners will stop during an activity to frame the problem according to their past experiences and observations. Judging trainees through journal writing can impact their writing so it is not an effective assessment technique. However, reflective writing still is a great assessment mechanism in which the medical educators assess the writing both qualitatively and quantitatively and find out if the trainees have used reflective process in analyzing and solving a clinical problem by linking their knowledge with what should be done. Educators can assess whether trainees have tried to synthesize the information in the reflective process and have considered all perspectives to the solution. They can also assess whether the trainees have explored options other than what is needed or have made assumptions but do not know how to apply them. Thus, this way the educators can assess the trainees through the reflective

Social Policy On Community Care Mental Health Provision Social Work Essay

Social Policy On Community Care Mental Health Provision Social Work Essay Social policy is a governments application for welfare development and social protection carried out in the community. The Margret Thatchers conservative administration and Tony Blairs labor administration had different approaches towards the issue of community mental health care policy. The policy made vital steps towards the right direction but met obstacles on the way complicating its sustenance and achievement of desired goals. Generally it is believed that the policy did not meet its desired goals of helping the mentally ill patients in the communal setting. Community care is the British policy of, deinstitutionalization treating and caring for mentally disabled people in their homes rather than in an institution or hospital. Institutional care was the target of widespread criticism prompting the government of Margaret Thatcher to adopt a new provision of community mental health care. This was after the Audit Commission published a report called making a Reality of Community Care which outlined the advantages of domiciled care (Baker, 1986). Social policy is influenced by a number of factors that include needs of the population; demands from groups, priorities of the community, specific societal issues and critical incidents. The major intend of social policy on community care is to keep people in their homes where possible, instead of giving them care in other institutions. It was almost taken for granted that this policy was the best option from a humanitarian and moral perspective. It was also thought that the policy would be cheaper (Baker, 1986). Therefore this paper will focus on Margaret Thatchers conservative government and Tony Blairs labor government to see how their different policy approaches have impacted upon the provision of community care of mental health. The paper will also be analyzing the advantages and disadvantages of both parties to ascertain where they have helped and where they have displayed poor services. Finally the paper will conclude by giving an insight on the impact of the current social p olicy on community mental health care. Margaret Thatchers administration and community health care policy When Margaret Thatcher came to power in 1979, she made it clear that she would reduce public expenditure and make drastic changes for the betterment of the country.   She was acutely aware that Britains welfare state system needed urgent restructuring as it was costing the country too much money in the event putting the country into economic free fall.   Between 1979 and 1990 she successfully introduced changes to social policy, the organization and delivery of services and the role of the state welfare provision. As a result the era became known as Thatcherism. In 1983 the Mental Health Act was introduced by Margaret Thatchers government to  put in place safeguards for people within the hospital system. Section 117 of that act imposes a duty on district health authorities and social services departments in conjunction with voluntary agencies, to ensure that after Care service is provided for people after discharge from hospital. The approach taken by the conservative government to social problems was known as the market liberalism or neo-conservatism, and this was very influential in the way it operated. Thatcher believed in having a market economy allowing people to create their own wealth in the event taking care of themselves and their families without the interference of the government.   This approach was evident in the health care and community care reform brought on board in 1990. The aim of this act was to standardize and improve community care and establish duties for the English Health Authority.   This piece of legislations not only led the way in developing the new internal market system in health and social care but divided the organization of care into purchasers and providers of care thus creating an artificial market to increase efficiency.   It then caused a major development in the 1989 White Paper (Caring for people) as a response to the Griffins report. This was effectively putting the responsibility firmly at the doors of the health authorities and families thus freeing up more money to be put back into the system.   However, due to flaws within the assessments, lack of funding and the failing of community care, people were being discharged into the community without proper supervision, care, help and support. As a result of this some individuals became homeless ending up on the streets while some are being cared for by overstretched family with financial difficulties.   Despite of the positive approaches on Margaret Thatchers implementations she had some bad sides too.   As a result of these policies, a number of changes started to appear in the society, where members of families who suffered mental health had to rely on children to take care of them, which consequently put burden on them causing isolation, social exclusion and to some extent extreme poverty. Because of these negative impacts and lacking of a proper system in place for home care (proper monitoring and provision of communal health care officials to treat patients at home), Margaret Thatchers government was unable to adequately address the issue of community mental health care. Community mental care act 1990 In the act passed in 1990 on community care health services (NHS ACT 1990), individuals with mental problem difficulties were able to stay at their homes while being treated. This state of affairs raised concerns especially after some individuals with mental health problems were involved in violent behavior against members of the public. Even though the community has recorded a few murder cases caused by people having mental health difficulties, it is more probable that healthy individuals can as well attack the mentally ill. Mental Health is always portrayed in the media as negative but nothing has ever really been highlighted about the way people with mental ailments are being subjected to attacks and  abused on a daily basis from the general public. It is sad to note that no one seems to take account of their plight, not even the government.  So as much as this act made it possible for patients to be personally assigned specific community workers to monitor and take care of them, it posed a major risk in the community. These patients were under risk of being abused, attacked, neglected and untreated making the act look inefficient. Mental health patients eventually became uncontrollable ending up on the streets. These issues are usually prompting arguments between the public administration, health services officials and the department of social service on who should be held responsible of the whole matter. One such lack of help to detrimental effect was when Christopher Clunis, a mentally ill patie nt, stabbed and killed Jonathan Zito, an innocent person, in Finsbury Park tube station.   This could have been averted had there been proper home care and supervision provided.   These types of cases are common but there seems to be very little done to alleviate such tragedy. There ought to be no contentment therefore in ensuring good quality community care for patients with mental problems. The main challenges to the policy of the rundown traditional psychiatric hospital are the concern that homelessness is being increased among the mentally ill and the fear of public safety because of homicides by psychiatric patients (Mathews, 2002). Other issues involve appropriate assignment of social workers who would take care and monitor these patients. Over the last few years activists in opposition to community care have diverted their aggression to the concern of public safety. These has prompted the government of Britain to put into practice a key review on mental health policy. It is also apparent that issues on public safety are the ones driving the review. Tony Blairs governments approach on community mental health care When Tony Blair was elected the people had high expectation that he would put in order the NHS system.  Ã‚   Although he did not have any viable alternatives to the existing policies of Margaret Thatcher, he ridiculed them. He even used the same strategy to in his campaign resulting in a NHS historian, Charles Webster, calling it the meanest spending package on the health service since the second world war.  His promise to the people of the country was that he would not cause any structural upheaval to the NHS but he would carry out some reform which would be gradual involving consultation and experimentation. Unlike the decentralization that Margaret Thatcher adopted in her era which was against the nanny state mentality, the approach adopted by Tony Blair was that of a democratic society. Despite his belief that the government should play a greater part in monitoring what goes on in the society and intervene when necessary to ensure that fairness, he was tolerant with the idea of free enterprise. It has now been a decade since Tony Blairs government vouched that they would tackle the NHS mental health service with vigor promising that equal priority would be given to mental health issues as that of heart disease and other ailments. This is what was stated by the then health secretary Frank Dobson in 1999. The National Services Framework for mental health 1999 (ten years plan) promised seven standards of care and treatment, these standards included primary care, access to services, prevention of suicide   and caring about careers. Regardless of this the labor government under Tony Blair made some changes within the health service. His successor Gordon Brown is worse as he has not made much with the NHS. He set his sight on more cuts and closures which effectively caused more damage to an already damaged NHS.   He has not carried out the National Service Framework 1999 that had been promised by the labor government, so together they have failed to effectively implement the policies even though they have been in power considerably long. Their failures are also manifested further as the national frame work for mental health deadline expired last month and yet it still did not meet its targets. However the department of health announced a package of measures in January 2009 for the design and development of single sex accommodation within the health system. This will include a  £100 million Privacy and Dignity Fund for improvements and adjustments to accommodations. The new initiative came into effect as of Ap ril 2010 which was a big step in ensuring privacy needs of male and female patients are fully met. Still some changes have been made by the two previous governments and their respective leaders (the Margaret Thatchers conservative party (1979) and Tony Blairs 1997 labor party), with regards to the implementations of the Mental Health Act 1983 the NHS and Community Care Act 1990, and the National Service Framework Act 1999.   Even though it still appears that not much has been done to help especially members of the ethnic minority groups. There are still disparities in the way services are being distributed and how they are being treated as patients compared to their white counterparts.   For example, they are discriminated against  more and are more likely to be given higher dosages of anti-psychotic drugs or sometimes even put into seclusion. The Community Care Act 1990 was put in place mainly as a cost effective measure, thereby moving people with mental health issues out of hospitals into the community. However, some people are still not receiving the necessary care that was promised by the government, although to some extent they are being empowered by being encouraged to be more proactive in their own assessment and  care plans. Of late these provisions are ineffective as they do not meet the required specification. The organization of health services concerned with mental problem was simple previously before the current NHS and social reforms came into play. The government was responsible of the NHS and controlled fund allocation, functionality, and supervision of these health services. Local government played a very small role in the care for mentally ill individuals, there main was in housing and social work sustenance. Initially, it was the responsibility of sanatorium community divide. In the 1980s important reforms were made to both the NHS and social services. These reforms were largely aimed at changing the management arrangements for delivering general health care in the NHS and at reforming the community care of elderly people provided by social services. Little thought was apparently given to how the reforms would affect the care of mentally ill people. We believe that these changes, each of which on their own might have been valuable, have combined to damage provision of care, at least for severely mentally ill patients (Mathews, 2002). Mental health policy defines the vision for the future mental health of the population, specifying the framework which will be put in place to manage and prevent priority mental and neurological disorders. Therefore as shown in this paper the approach to the social policy on community care and mental health should focus on communal mental health problems and generate solutions for curbing these predicaments. The primary aim of this policy is to identify the most useful and efficient measure to successfully address these issues. On other hand the bringing of new policies in the mental health sector has totally transformed mental community care provision. Simple systems have been replaced with complicated organizational and financial structures requiring almost impossible feats by local health and social service staff to coordinate care for patients to whom continuity of care is critical for their survival in the community (Mathews, 2002). Critical mentally ill individuals are ensnared by these problematical issues. The formation of a community care authority that is localized which is accountable for the issue at hand could be the best solution.